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Michael Levas

Associate Professor of Business Administration 262.524.7161 mlevas@carrollu.edu Business Hall 105

TEACHES IN THE FOLLOWING PROGRAM(S)

Business Business Administration (MBA)

Biography

Since 1985, Dr. Levas has been teaching in business at Carroll. From 2001-2007, he was Director of Internships at Business Area where he was responsible for building relationships with local and national employers as well as placing students in internships. Prior to that, Dr. Levas was an adjunct professor in the Master of Health Care Management graduate program at St. Francis University in Joliet, Ill. Dr. Levas began his career at Marquette University as an Assistant Professor in the Department of Marketing. 

Education

  • University of Wisconsin-Madison, Doctoral studies, Marketing Emphasis (left ABD), Internal Minors: (1) Management, (2) Quantitative Analysis; External Minors: (1) Law: (2) Psychology
  • Northern Illinois University, M.B.A., Marketing Emphasis
  • Northern Illinois University, Bachelor of Science in Marketing

Areas of Specialization

Marketing management, research, non profit marketing, non profit management, strategic planning.

Scholarly and Professional Achievements

Refereed Journal Publications 

Levas, Michael G. and Dennis Debrecht. “ Where have all of the Students Gone, Examining Retention Challenging at a Small Liberal Arts College”, The Journal of Higher Education Theory and Practice, forthcoming. 

Debrecht, Dennis, and Michael G. Levas “ Do Part-Time Undergraduates Respond Differently to Educational Costs Than Full-Time Undergraduates? Evidence from a Small Undergraduate University’ The Journal of Higher Education Theory and Practice, volume 15(7), Fall 2015.

Debrecht, Dennis and Michael G. Levas “Using the Boston Consulting Group Portfolio Matrix to Analyze Management of a Business Undergraduate Student Program at a Small Liberal Arts University” The Journal of Higher Education Theory and Practice, 2014. 

Debrecht, Dennis and Michael G. Levas, ‘Using the Product Life Cycle Model to Analyze Management of a Part Time Undergraduate Student Program at a Small Liberal Arts University”,  in the blind, peer reviewed,  The Journal of Higher Education Theory and Practice, (Volume 12 (2), 2013)

Noel, Noel M., C. Michaels, and Michael G. Levas, “The Relationship of Personality Traits and Self-Monitoring Behavior to Choice of Business Major," Journal of Education for Business (January/February 2003.) 

Levas, Michael G. and William Hughes “Serving up Value: To Build Public Support Try Relationship Marketing,” American School Board Journal, (May 1999) 

Lysonski, Steve and Michael G. Levas “Environmental Uncertainty and Power: A Brand Management Perspective,”—The Journal of Product and Brand Management: (Winter 1995) 

John P. Nevin, Shelby Hunt and Michael G. Levas, "Legal Problems and Remedies in Franchising," Journal of Macromarketing, (Spring1982)

Refereed Proceedings

Mandy Price, Michael G. Levas,  and Richard Penlesky, DBA, "Student Satisfaction with Full time and Adjunct Professors," Proceedings, Midwest Business Administration Association International meetings, (March 2008)

Levas, Michael G, and Richard Penlesky, “Improving Satisfaction of Adjunct Professors through a Faculty Mentoring Program," Proceedings, Midwest Business Administration Association International meetings, (March 2007)

Noel, Noel M. and Michael G. Levas, “The Influence of Personality Traits on Choice of Business Major," Proceedings, the Academy of Business Decisions, Tampa, FL, (November 2000) 

Levas, Michael G. and Noel M. Noel, “Matching the Marketing Organization to its Environment: A product Management Perspective,” Proceedings, Annual Conference, Atlantic Marketing Association, Atlantic City, New Jersey, (October 1994)

William Gaidis, Michael G. Levas and George John, "The Effects of Personal Selling: An Industrial Organization Economics Approach," Educators Conference Proceedings: An Assessment of Marketing Thought and Practice, Chicago, Illinois, (August 1982)

Conference Presentations

Michael G. Levas and Dennis Debrecht’Using the Marketing Research Model to Address a Retention IssueWith a Small Liberal Arts School.”Academy of Business Research conference, San Antonio, Texas, Nov. 2-4, 2016 

Debrecht, Dennis and Michael G. Levas ”Using the Boston Consulting Group Portfolio Matrix to Analyze Management of a Business Undergraduate Student Program at a Small Liberal Arts University” 2013 MBAA, Chicago

Debrecht, Dennis and Michael G. Levas “Using the Product Life Cycle Model to Analyze Management of a Part Time Undergraduate Student Program at a Small Liberal Arts University”, 2012 MBAA, Chicago    

Mandy Price (2008) Michael G. Levas, and Richard Penlesky, DBA, "Student Satisfaction with Full time and Adjunct Professors," Midwest Business Administration Association International meetings, (March 2008)

Levas, Michael G, and Richard Penlesky,“ Improving Instruction Methods of Adjunct Professors through a Faculty Mentoring Program,” Midwest Business Administration Association International meetings, (March 2007)

Levas, Michael G.  “Building Partners through a Mentorship Program,” 2005 Annual Conference, National Society for Experiential Education, Philadelphia, PA, (October 2005)

Levas, Michael G, and Victoria McCormick, “Collaborative Board Self- Evaluation to Boost Student Achievement—It Don’t Come Easy,” National School Board Association Annual Conference, San Diego, CA, (April 2005) 

Levas, Michael G. and William Hughes, “Using Management by Objectives (MBO) for School District Administrators,” Wisconsin Association of School Boards Conference, Milwaukee, WI, (January 2005)

Levas, Michael G, Victoria McCormick and William Hughes “Strategic Planning for School Districts," National School Board Association Conference, Orlando, FL (April 2004)

Levas, Michael G. and William Hughes “Negotiating and Implementing a Painless Pay for Learning Project,” Wisconsin Association of School Boards Annual Education Conference, Milwaukee WI (January 2003) 

Levas, Michael G., William Hughes, et al, “Pay for Learning Project: Knowledge and Skills Based Pay in Wisconsin,” The Wisconsin Association of School Personnel Administrators Spring Conference, (March 2003)

Levas, Michael G. and William Hughes, “Rebuilding Public Support through Community Engagement,” National School Board Association Annual Conference, New Orleans, LA,  (April 2002) 

Levas, Michael G. and William Hughes, “Using the Internet to Strengthen Public Engagement,” Wisconsin Association of School Boards Annual Education Convention, Milwaukee, WI, (January 2002) 

Levas, Michael G., Christine Hedstrom and William Hughes “Implementing a Communication Plan on a Shoestring Budget,” Annual National School Board Association Conference, San Diego CA, (March 2001) 

Levas, Michael G. and William Hughes “External Financing: Partnership between Greendale and the National School Boards Foundation,” Wisconsin Association of School Boards Education Convention, Milwaukee, WI, (January 2001) 

Levas, Michael G. and William Hughes “Serving Up Value to Build Public Support,” 60th Annual National School Board Association Conference Orlando, Fl, (April 2000) 

Levas, Michael G. Christine Hedstrom and William Hughes “Adding Value to Your Communication Plan: Using Marketing Techniques to Communicate Better with Stakeholders,” National School Board Association Annual Conference, San Francisco. CA (April 1999)  

Levas, Michael G. and Christine Hedstrom “Using Listening Sessions to Understand Concerns about Schools,” The Wisconsin Association of School Boards Convention, Milwaukee, WI, (January 1999) 

Levas, Michael G, Jim Germain and William Hughes “How to Pass a Referendum in Today’s Public Arena," National Conference on Education, American Association of Superintendents, San Diego, CA (February 1998) 

Funded Activities

  • 2007 Faculty Improvement Grant, Carroll University-$1,000, Student research, Business Area. Resulted in student publication and presentation, 2008
  • 2006 Faculty Improvement Grant, $1,800 (Faculty Mentorship)—Business Area, Carroll University: Resulted in paper and presentation at MBAA meetings
  • 2006 Faculty Improvement Grant (Rubrics), $1,250 -Business Area, Carroll University: Resulted in rubrics for Grading Capstone BUS496 Simulation project. 
  • 2006 Participated as a judge for the College Board’s Educational Testing Service College Level Examination Program (CLEP) Web-Based Standard Setting (WBSS) study for the CLEP Marketing Examination Program $500
  • 1999 Sabbatical Leave, one semester, $23,000. Resulted in proceedings and presentation (2000) and publication (2003) 
  • 1998 Ameritech Technological Innovations Grant, $1,000, Student project with electronic portfolios
  • 1997 James S. Kemper Foundation grant--$66,900. Three years at $22,300 per year. Worked with Carroll Development Office. The award went to upgrade technology infrastructure for business and computer science departments at Carroll. 

Service to Carroll University and Profession

Carroll University

  • 2014 Chair of ASC committee
  • 2013-2014 Chair of PCAC and ACS
  • 2008-2013 Budget committee    
  • 2007-2008 Tenure and promotion Committee
  • 2007-2009 Faculty/Staff Concerns Committee
  • 2001-2003 Faculty/Staff Concerns Committee 
  • 2005-2007 Faculty Executive Committee 
  • 2003-2008 Chair, Admissions Committee
  • Faculty Development Committee (6 years) 
  • Academic Steering Committee (4 years)
  • Honors Committee (2 years)  
  • Chair, Institutional Yearly Planning and Priorities Committee (2 years)
  • Search Committee for Vice President of Academic Affairs (2 years) 

Student Involvement

  • 2004-present: Established and current advisor to Carroll University chapter of Enactus     
  • 2016 Chicago Regional – $1,000 award
  • 2015 National Finalist – $1,500 award
  • 2015 Regional Champion – $1,000 award
  • 2014 Regional champ – $1,000 award
  • 2013 Regional champ award-$1,000    
  • 2008 2nd Runner Up, Chicago Regional
  • 2007 presented at Philadelphia Regional Competition
  • 2006 presented at Minneapolis Regional Competition
  • 2005 Carroll SIFE Students won Chicago regional ‘Best New Chapter’ award    
  • 1986-2003 Established and advised a Chapter of the American Marketing Association at Carroll University

Other Service

  • Created primary documents (with Dennis Debrecht) for HLC and ASC regarding future MBA program at Carroll
  • 2006-2008 Higher Learning Commission (HLC) Self Study Sub-Committee Criterion 5 
  • 2000-2007 Director of Internship Program for Business Department
  • 2000-2007 Mentorship Director, as part of the internship program also directed over 50 mentorships each year 

Professional Affiliations

  • Sam Walton Fellow: Students in Free Enterprise
  • American Marketing Association
  • Board of Directors of EconomicsWisconsin, 2002-2004 
    • This group supports eight University/College based educational centers in Wisconsin. EconomicsWisconsin is funded by the National Council on Economic Education. 

Activities and Community Service

  • 2002-2007 Greendale Education Foundation Board Member
  • 1995-2005 Greendale School Board, Board Vice President 1999-2005
  • Director, Greendale Soccer Club
  • Assistant Director, Coach, Greendale Twi-Nite Baseball
  • Coach, Greendale Park and Recreation Basketball 
  • Greendale Athletic Booster Club
  • 1999 and 2000 Judge, American School Board Journal Magna panel. The Magna Awards recognize districts across the country for outstanding programs that advance student learning and encourage community involvement in schools. 

International Experience

  • Visiting Lecturer, Kotchetau Business School
  • October, 1995 The Pedagogical Institute, Kotchetau School of Economics, Kotchetau, Kazakhstan: Funding was provided by the Eurasian Foundation. The purpose of the grant was to encourage market development in countries that were once part of the Soviet Union. 

Honors and Awards

  • James S. Kemper grant for $66,900, summer 1997.
  • Ameritech $1,000 technology award, fall 1997.

What is your teaching style?

Eclectic. 

Why do you do what you do?

I love to teach. 

How do you make learning engaging?

Class interaction, experiential exercises, guest speakers, humor and making topics relevant. 

What should students know about you?

I am fair and responsive. 
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