Carroll University has set a goal of raising $80,000 during the one-day global event known as #GivingTuesday with its primary aim to support student scholarships as well as the Carroll Fund.
This year marks the university’s fourth year of participation in #GivingTuesday, which falls on Dec. 1—the first Tuesday following Thanksgiving—and promotes charitable giving worldwide for schools, non-profits, and organizations primarily through social media and collaboration with supporters.
“I want a Carroll education to be available to any student who wants a chance,” said Carroll President Dr. Cindy Gnadinger, who launched Carroll’s #GivingTuesday efforts in 2017. “I don't want a financial barrier to be the reason someone doesn't reach their educational goals.”
Alumni and other members of the Carroll community have supported the university’s participation in #GivingTuesday by contributing more than $200,000 for student scholarship support over the last three years. This year, donations will benefit scholarships and the Carroll Fund, which is critical to Carroll’s mission in its direct support of areas that include classroom upgrades, technology infrastructure, assisting student organizations, and attracting top-notch faculty.
Dr. Gnadinger said, “We have all given so much of our time and patience and grace this year. This is our chance to celebrate generosity and make an even bigger impact. Any amount helps—even $5 or $10. If everyone jumped in and gave whatever amount they could, it would add up to make a big impact.”
The events of 2020 have so profoundly impacted not only our students but the Carroll community as a whole. And while much has changed, the Pioneer spirit remains strong, said Nicole Duncan, Senior Director of Annual Giving Programs and Advancement Services.
“We’re producing graduates who are changing the world,” Duncan said. “It’s a whole experience that is propelling all of these students into the future. We have to get the point out to people that this does not happen automatically. It really does hinge on philanthropy and donor support.”
More than $48 million is awarded annually in institutional aid to students with the help of scholarship support generated by #GivingTuesday as well as well as endowed scholarships and other annual fundraising efforts. One hundred percent of Carroll’s students receive some form of financial aid.
#GivingTuesday is an opportunity for anyone—including Carroll's 23,000+ alumni—to reflect on their Carroll experience and consider how to give back. Beyond providing financial support, another way to give back during #GivingTuesday is by being an ambassador. Ambassadors help spread the word through use of social media networks, helping to post, tweet, and share information about Carroll’s #GivingTuesday efforts. Those interested in becoming an ambassador may contact Lindsay Schoettlin, Senior Advancement Officer for Annual Giving, at firstname.lastname@example.org.
Carroll on #GivingTuesday will track updates throughout the day on the #GivingTuesday page, as well share a scroll of donor names. The university is aiming for 100% participation from its Board of Trustees and striving to increase young alumni participation.
“Our vision is to transform the world for the better through the power of an engaged education,” Duncan said. “We are Pioneer Driven for continued growth and innovation, and our need for support from dedicated alumni, parents, and friends will not change.”