Carroll University
Graduate Center
[words] Master of Science in Graphic Communication
MS-GRC Home
Admission Requirements
Apply
Course Schedule
Curriculum
Cost
Faculty
Financial Aid
Master of Science in Graphic Communication: Curriculum
UNDERGRADUATE
GRADUATE
ACADEMIC RESOURCES
STUDENT SCHOLARS CENTER
INTERNATIONAL EDUCATION
     
 

Learning Outcomes:
Graduates of the Master of Science in Graphic Communication program will:

  1. Demonstrate an ability to develop and implement a multi‐vehicle marketing program proposal.
  2. Demonstrate an in‐depth understanding of, and mastery of, business communications as it relates to design, communication, graphics, and marketing strategies.
  3. Demonstrate an ability to present and defend research and production work in oral, written, and graphic forms.
  4. Demonstrate understanding and application of new technologies as they pertain to graphic communication.
  5. Demonstrate a global perspective as it pertains to communication and design.
  6. Synthesize and apply the above outcomes through substantial, sustained, standards‐based work in real settings.

Curriculum (11 total courses, 3 credits per course)

Core Courses (9 courses)
GRC610:   New Media Studies
GRC620:   Interactive & Social Marketing
GRC630:   New Design Tools 1
GRC640:   Campaigns
GRC650:   Visualization
GRC660:   Copyright, Licensing, and Ethics
*GRC670: New Design Tools 2
GRC675:   International Design
*GRC690: Capstone 2: NonProfit Campaign

*GRC630 must be completed prior to GRC670.  The last course of the Master of Science in Graphic Communication must be GRC690.

Required Support Courses (2 courses)
BUS605: Marketing Management
BUS625: Leading and Managing in a Changing Environment

 
 
 Copyright © 2014 Carroll University, Waukesha, Wisconsin. All rights reserved. Top of Page